Maybelline, Baby Lips, Moisturizing Lip Balm is a boss gloss that moisturizes lips bringing a perfect shine. Maybelline’s Baby Lips Moisturizing Lip Balm exclusive lip renew formula moisturizes, softens and protects lips. This balm provides eight-hour hydration. An Expert Tip from Maybelline New York: for flake free lips, get your lip balm on before bed.